Fashion Icon Vera Wang to Join Brides.com as its First Guest Blogger

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June 23, 2008

NEW YORK, June 23 /PRNewswire/ — On the heels of the April launch of its new wedding blog, “Wedded Bits” (), Conde Nast’s premier bridal destination Web site Brides.com announced its first guest blogger, the world-famous designer Vera Wang. For one week only - - from June 23-27, 2008 — Ms. Wang will take on the Web in exclusive “Wedded Bits” blog postings discussing a wide range of topics including wedding dress selection, accessory choice from veils to lingerie, insider fashion and style tips, registry recommendations from china patterns to fine linens, honeymoon advice and more.
With the advent of her own new bridal site , it seemed an ideal time for Ms. Wang to join forces with the team at Brides.com to expand her online conversation with brides-to-be.
“Brides.com prides itself in providing the most robust and comprehensive content surrounding weddings. Our new blog with its daily updates is yet another reason for brides-to-be to turn to us as a primary resource for the latest trends and news,” said Michelle Preli, editor in chief of Brides.com. “It is an honor to align ‘Wedded Bits’ with Vera Wang, an innovator in the fashion world and driving force in the bridal design community.”
About Vera Wang
Vera Wang Group designs, markets and distributes collections of women’s ready-to-wear, Lavender Label, bridal and maids apparel as well as Vera Wang Fine Linens under the Vera Wang name. Vera Wang Licensing LLC, the licensing division of the company, has selectively granted licenses for the manufacture and distribution of fragrance and beauty-related products (Coty Prestige, Inc.), eyewear (Couteur Designs, a division of the Kenmark Group), china, crystal, silver and gifts (Wedgwood), Vera Wang suite (Halekulani Hotel), fine papers (William Arthur), intimate apparel (Charles Komar & Sons), mattresses (Serta Mattress Company) and Lavender Label handbags (Accessory Network). In addition, Vera Wang on Weddings was published by Harper Collins in 2001. In 2007, the company partnered with Kohl’s to launch Simply Vera Wang. In 2008, verawangonweddings.com launched as the premier wedding resource and ecommerce destination. For more information on Vera Wang, please visit the company’s website at .
About Brides.com
Brides.com is a premier bridal destination site, with more than 1.2 million unique users every month and 60 percent year-over-year growth in traffic. Brides.com’s dedicated editorial team creates original content, develops interactive tools, cultivates an engaged community and provides an array of beautiful imagery and video to empower the bride throughout her wedding-planning process. Brides.com commands a superior market position by aggregating content from three national magazines — Brides, Modern Bride, Elegant Bride — and 16 local bridal magazines.
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